CRM Cleanse

We will Never Let your Data Die

Regular and Ongoing Data Refresh

Unlock the Full Potential of your CRM

Data decays once it’s entered into a CRM. People change jobs and champions at new companies are looking for solutions like yours. These are valuable contacts that get lost due to data not being updated. This is where Pelican Insights comes in. Through our proprietary Data Cleansing process, CRM data is cleaned up to ensure efficiency, and your sales reps will be able to quickly get what they need from the CRM.

Data Screening

We'll combine and bring together all the data spread across CRMs, Marketing Automation Platforms and even Excel and CSV files together into one single place. This also involves normalization of the data into a structured, cohesive unit.

Data Diagnosis

An in-depth report of the history of the data, sources of errors, areas for improvement, and additional fields will be generated. This report will provide an estimated ROI of doing a full CRM cleanse.

Treating Data

Advanced cleaning of the data, including the removal of old and outdated datapoints, and the addition of valid relevant datapoints wherever needed. At the customer's request, additional fields and columns can be selected to enrich the existing dataset with much more insights.

Get what you want

Fill rate

Analyzing the Must to have, Good to have and Nice to have fields and comparing the fill rate of existing Database

IA process that runs for ever

Cleansing Process

Based on the CRM or Database used will check the possible ways with which fresh data can be appended regularly.

Expectations do Matter

Addressable Data

Will set expectations and understand the volume of data that needs to be cleansed onetime/regularly. The frequency of the process will also be identified.

Changes That Matters

Job Changes

Based on the CRM or Database used will check the possible ways with which fresh data can be appended regularly.

Data Privacy Policies

CCPA & GDPR Compliant

All contact data is obtained from publicly available sources. All the data we provide has attributable sources, and are compliant with global privacy policies.

Your data is yours

Data Guarantee

All your records are securely handled and processed. Upon completion of the Data Cleanse, all customer data shall be destroyed from our end.

We Have Great Answers

Ask Us Anything

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